What does made to order mean?

Instead of producing large quantities of swimwear in advance, Auraya (formerly Solebarr) creates each run based on real customer orders.

During each launch, we open a limited pre-order window.
Once it closes, we produce only what has been ordered.

If it’s ordered, it’s made.
If it’s not, it isn’t.

This allows us to create swimwear more intentionally — without excess stock or unnecessary waste.

Why We Do It

Why we choose this model?

Traditional fashion production often leads to overproduction and unsold stock.

Auraya was built differently.

By producing only what is ordered, we are able to:

• reduce waste
• avoid overproduction
• create smaller, more thoughtful runs
• focus on quality over quantity

Each piece exists because someone chose it.

How Pre-Orders Work

  • Step 1

    Pre-Order Window Opens

    You can place your order during a limited pre-order period.

  • Step 2

    Secure Your Suit

    Choose to pay in full or secure your suit with a $20 deposit.

  • Step 3

    Production Begins

    Once the window closes, production begins based on total orders.

  • Step 4

    Your suit ships

    Orders are shipped once production is complete.

Cherry Bloom Launch Details

Current pre-order timeline

Pre-orders open: 7 April 2026

Pre-orders close: 20 April 2026

Orders ship: 25–29 May 2026

To guarantee your suit, we recommend ordering within the pre-order window.

Limited edition collection

A few important things to know

• Orders can only be changed or cancelled before production begins
• Once production starts, changes may not be possible
• A very small number of extra suits may be produced, but sizes will be limited
• Designs are created in small runs and may not be repeated

Designed for long days in the ocean

Auraya was created to help women feel confident, comfortable, and protected in the ocean.

Each piece is made with intention —
so you can stay out longer, while protecting your skin.

Shop the Current Pre-Order